The 3 Paradoxes of Innovation

Putting creative thought to practical use — that's how we define innovation. We like that definition because it's so simple. Or is it?

If you really stop to think about it, just saying the words creative and practical in the same breath creates a certain kind of tension, given the diametrically opposed meanings of the two words. That complexity is fine with us, since it suggests that innovation is, at its very essence, paradoxical — and in more ways than one.

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