People


Bryan Mattimore was founder and President of the Mattimore Group, an 18-year-old creativity consulting and ideation facilitation company before co-founding the Growth Engine Co. in 1999. He is one of America's top experts in applied creativity, ideation facilitation and innovation management. In his career, he has facilitated more than 1500 marketing and business strategy ideation sessions. Bryan is the author of two books on ideation and innovation process. His first book, the bestselling 99% Inspiration, A Real World Guide to Business Creativity, was selected as the American Management Association's membership offering/book of the year. His newest book, Idea Stormers, How to Lead and Inspire Creative Breakthroughs, explores the how, what, and why of successful innovation and ideation through a diverse selection of easy-to-learn idea-generating techniques and innovation processes. Bryan is a graduate of Dartmouth College, with a major in psychology. He lives in Stamford, Connecticut with his wife and three children.
  

Gary Fraser is co-founder of The Growth Engine Company and a veteran of 25 years of creative marketing and brand management at some of the world's top consumer products firms, including General Foods (Kraft), Chesebrough-Ponds, and Unilever. He and his Oral Care team successfully tested and launched Mentadent Toothpaste, turning it into a quarter of a billion dollar brand in three years. In his marketing career, Gary received two Golden Effie Awards for Effectiveness in Advertising, was named Marketer of the Year by Brandweek Magazine, and won three Edison awards as a marketing innovator. While at Unilever, he was also the director of Marketing Services and created their first company-wide innovation council. Gary is a graduate of Middlebury College with a major in economics, and received his MBA from the Wharton School, University of Pennsylvania.
  

Jane Snyder has a diverse background that includes experience in children's publishing, consumer products, and online retail. In 1990, she was a founding editor at Candlewick Press, the prestigious children's book publisher known for its high-quality picture books and novels and assembly of celebrated authors and illustrators. While at Unilever Home & Personal Care, Jane led new product extensions for Mentadent Toothpaste and drove interactive marketing efforts for that brand which, in 1996, was ahead of its time in this regard. Jane spent five years at Amazon.com and was a pioneer in the field of email and database marketing in the late 1990's, helping the company establish itself as the market leader in that realm. Later in her tenure at Amazon, Jane managed content development for the Toys, Video Game and Baby Stores and drove highly effective web site optimization and cross-promotional efforts for these product lines. Jane is a cum laude graduate of Wellesley College and received her MBA from the Fuqua School of Business at Duke University.
  

Mary Lauren Factora originally started her career in healthcare as an RN at Mt. Sinai Medical Center. She later worked as a travelling nurse in Louisiana, expanding her critical care skills. Pursuing the "business" side of healthcare, she attended Columbia Business School while interning at Johnson & Johnson in the women's health division. In 1997, she transitioned to brand management at Unilever, where she worked on the Mentadent, Vaseline and Suave master brands over the course of her tenure. In 2006, Mary Lauren joined Acme United as Director of First Aid. Leveraging her healthcare and CPG background, she immediately relaunched the PhysiciansCare Brand working with B2B industry leaders, such as Staples and OfficeMax, to develop new products and a product mix to satisfy workplace first aid regulations. Mary Lauren is a cum laude graduate of Georgetown University and received her MSN and MBA from Columbia University.
  

Elona Logue
As Growth Engine’s Innovation Catalyst, Elona is a key collaborator and implementation specialist for our wide array of clients. Her energy and passion for marketing is a source of inspiration on projects that have included a new design for the world’s favorite cookie, developing positive-minded platforms for foot comfort, and analyzing international trends for new products in emerging economies.

Elona comes to the Growth Engine with over 10 years of diverse marketing and consulting experience. From strategic planning for America's foremost non-profits including the American Red Cross and The American Heart Association, to new product development for national consumer brands including Mentadent, Suave, Pond’s and Caress.

Elona holds an MBA from New York University's Stern School of Business. She earned a Bachelor of Science from Syracuse University's S.I. Newhouse School of Communications, were she was awarded the prestigious Advertising Student of the Year Award.

Elona traces her love for marketing and strategic planning to her childhood, where she collected and analyzed her favorite ad campaigns, and presented her findings to any interested family, friends, even neighbors! She now has her own captive audience to present her learning: her husband Michael, and their three kids.  

 

Our Extended Team

Over the last twenty years, we have built working relationships with a diverse and highly talented group of specialists including:

 

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